Isolated similarity does not attract trademark infringement: Pernod Ricard India Private Limited vs Karanveer Singh Chhabra

The Apex Court has held in a recent judgement dated 14 August 2025 that isolated similarity does not attract trademark infringement. In Pernod Ricard India Private Limited vs Karanveer Singh Chhabra, a bench of Justices J.B. Pardiwala and R. Mahadevan dismissed the appeal and did not interfere with the findings of the Commercial Court and the High Court. The request for an interim injunction order was rejected because the appellants failed to establish grounds for deceptive similarity leading to trademark violation.

The plaintiffs are Pernod Ricard India Pvt. Ltd., manufacturers of well-known whisky brands ‘BLENDERS PRIDE’, since 1995 and ‘IMPERIAL BLUE’ since 1997, the turnover of both amounting to ₹4,400 Cr. Both marks are registered. The defendant was London Pride Distillers Ltd., selling whisky under the mark ‘LONDON PRIDE’. There were allegations of trademark infringement and passing off due to deceptive similarity. 

The bench referred to the Anti-Dissection Rule from a prior decision in Kaviraj Pandit Durga Dutt Sharma v. Navratna Pharmaceuticals Laboratories wherein it was expressly cautioned against isolating individual parts of a composite mark, as such an approach disregards how consumers actually experience and recall trademarks. The Dominant Feature Test is not exclusive either, and it is based on the element which is most distinctive, memorable, and likely to influence consumer perception. 

Common words like “PRIDE” cannot be benchmarked unless secondary meaning is proven. The similarity in these meanings cannot be isolated, which includes trade dress protection too. The bench found that “BLENDERS PRIDE” and “LONDON PRIDE” are distinct and the word “PRIDE” does not have distinctiveness. Claims cannot be made on bottle shape or colour scheme since they are not independently enforceable. Also, since the products in questions prepare premium and ultra-premium whiskeys targeted at a discerning customer base, the consumers are likely to exercise greater care when making purchases. The shared use of the laudatory word ‘PRIDE’, in isolation, cannot form the basis for injunctive relief.

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Political Strategy and Policy Jobs: High-Impact Roles Now Open in Jaipur

If you’re searching for political strategy and policy jobs that offer real responsibility, fast-paced challenges, and an opportunity to work directly with decision-makers, look no further. Applications are now open for four full-time roles with a senior political office based in Jaipur, Rajasthan.

These are not routine administrative positions—they are immersive, intellectually demanding, and designed for individuals ready to contribute to real-time political operations, governance strategy, and public policy research. Whether you’re an early-career professional or a young policy analyst, this could be your gateway to a transformative experience in Indian politics.


Why Political Strategy and Policy Jobs Matter

In India’s evolving governance and electoral landscape, political strategy and policy jobs have become crucial to supporting leaders who seek data-driven solutions, people-centric outreach, and well-researched positions on pressing policy matters. These roles combine research, ground-level insight, and strategic communication—making them critical to a functioning and responsive political office.

A role like this gives you the chance to not only observe but shape political direction, engage with complex social and economic issues, and understand the inner workings of Indian politics from the ground up.


Key Responsibilities

Selected candidates will join a core strategy and policy team in Jaipur, working directly with a senior political leader. Some of the primary responsibilities include:

  • Conducting high-quality policy research and preparing briefing notes on governance, welfare schemes, legislative developments, and administrative reforms
  • Supporting the political office in developing electoral and constituency-level strategies using data analysis and public feedback
  • Creating communication content, speeches, and policy updates aligned with current events and legislative priorities
  • Monitoring media narratives, political trends, and public sentiment on key governance issues
  • Coordinating with external experts, stakeholders, and government departments for consultation and outreach

This is a rare opportunity to work on meaningful assignments and gain experience that is both intellectually rewarding and socially impactful.


Who Should Apply?

These political strategy and policy jobs are suited for highly motivated individuals who are looking to make a tangible impact through public service and political engagement. Ideal candidates should have:

  • 1–2 years of experience in policy research, political intelligence, political consulting, or journalism
  • Excellent written and verbal communication skills in English and Hindi
  • Strong analytical thinking, attention to detail, and creative problem-solving abilities
  • Willingness to relocate to Jaipur and work full-time in-office
  • A genuine interest in governance, public affairs, and policy development

While prior experience is valued, candidates who demonstrate strong reasoning and a drive to learn will be considered seriously.


Role Structure and Compensation

This is a full-time, in-office role based in Jaipur. The work culture is collaborative, intense, and high-stakes—reflecting the fast-moving nature of politics and policy today. Selected candidates will report to senior strategists while having access to subject experts, digital teams, and policy advisors.

Salary will be competitive and aligned with market standards in political research and governance roles.


How to Apply

Deadline to Apply: June 4, 2025

If you meet the above criteria and are ready to be part of something impactful, fill out the application form at the following link:
https://lnkd.in/gk4YwxzS

Applications will be reviewed on a rolling basis, so early submissions are encouraged.


Final Thoughts

For those looking to build a meaningful career in politics and public policy, these political strategy and policy jobs offer unmatched exposure, mentorship, and experience. You’ll be contributing directly to shaping policy, public messaging, and strategy at a high level—while growing in a challenging but fulfilling environment.

If you’re ready to put your ideas to work and drive change where it matters most, this opportunity in Jaipur is your call to action.


Jain & Partners Internship for Law Graduates – Apply Now for Assessment Role

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